Author Archives: Charlotte Dash

Post #9: Risk Rhetoric

https://www.theoutdooradventurestore.com 1. ) While The Outdoor Adventure store offers quality outdoor apparel and experiences to it’s customers, one major constraint that applies to risk rhetoric is their effectiveness on assuring public safety among their consumers. This organization provides it’s customers … Continue reading

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Post #8: Rhetoric about Issues

As I continue to analyze my selected organization, The Outdoor Adventure Store, for this post, I will be focusing on what the site lacks. Rhetorical Situation: 1.  Exigencies: The Outdoor Adventure Store’s site lacks information on the “story” of their organization. … Continue reading

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Post #7: Identity Creation and Maintenance Rhetoric

https://www.theoutdooradventurestore.com 1. Identifying Strategies of Organizational Rhetoric a) The Outdoor Adventure stores uses association one way through their media, by showcasing an image of the store on the front of their website. This way, potential customers are able to get a … Continue reading

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Post #6: Revising Organizational Messages

I have selected The Outdoor Adventure Store as my business that I will be analyzing and critiquing for my project. The Outdoor Adventure Store is a small business located in FarmVille, VA. https://www.theoutdooradventurestore.com/ Analysis of the Website: The website displays … Continue reading

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Post #5: Critical Approaches to Organizational Rhetoric

As I continue to construct my analysis, I have decided to switch to a new artifact. I will be analyzing the brand, Dove, and how they promote beauty and confidence in women through their products. You may find my artifact … Continue reading

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Post #4

For my selected artifact, I will be analyzing a marketing company, MTKG and exploring the rhetorical straggles on how promote high quality branding, with creative and engaging strategies. Exigencies  I am specifically analyzing this company’s website. As far as exigencies … Continue reading

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Post #3

For my third post, I am displaying the content of MTKG’s website. http://mktg.com/about/people/ The medium of delivery: MTKG’s website allows you to explore each aspect of their company, and explains why they do marketing so well as well as what … Continue reading

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Post #2

For my paper, I will be analyzing a marketing company, MKTG. MTKG focuses on connecting branding with people all over the world. I chose this company because it has consists of an audience that goes from average consumers throughout the … Continue reading

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Post #1: Introducing My Blog

Getting to Know Me! Hello! My name is Charlotte Dash and I am in my junior year at Longwood. I am an english major with a concentration in rhetoric and professional writing. I am from Richmond, VA, and a fun … Continue reading

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Post #6: Pedantic Criticism, Selections for Critical Essay #2

For my post I have recycled an artifact from a previous blog post. I feel as though this commercial delivers a powerful message that ties in well with pedantic criticism, and can serve as a strong selection for my second … Continue reading

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