Keely Roberts
| Title: | Head of Recreational and Competition: Executive Director |
| Email: | keely.roberts@live.longwood.edu |
| Phone: | 804-898-0719 |
Keel Roberts had joined Elite Performance in 2025 as Head of recreational and competition. Keely graduated cum laude from Longwood University in 2023 and then went on to James Madison graduate school and received her master in 2024. She has received a four-year bachelor’s degree in Kinesiology, with a concentration in Health and Human performance and a minor in Coaching, then received her masters of science in Kinesiology.
Roberts had been recruited to work with Forst in her development of Elite Performance and her position as Head of recreational and competition was followed by an internship and job in Human Performance within a sports performance facility called Elite Athletic Development, where she interned and worked under the founder, Shane Sykes. While receiving her masters at James Madison University, she interned within the James Madison Athletic Department and shadowed and assisted Director of Strength and Conditioning, Derek Owings. After graduating from the masters program, she worked for the Athletic Department as a Strength and Conditioning coach for Mens and Women’s tennis at James Madison University. Roberts had connections within the sports facilities at Longwood and James Madison as she played youth club sports, soccer, volleyball, track and field, and cheered. In addition, she cheered collegiate at Longwood University all four-years.
As the Director of Competition/ Recreation, Keely specializes in leading and overseeing the whole recreation basketball program and the Elite Performance sport teams. This includes managing, directing, and coordinating various recreation events and activities following a set of rules and safety protocols of our facility and the game of basketball. She is also in charge of ensuring that only the best and most qualified coaches are hired and running all the teams offered at Elite Performance.