Author Archives: Morgan Pearce

Post #9: Risk Rhetoric

Image from facebook.com I will continue analyzing the Bridge Children’s Academy’s Facebook page in this post. I will focus on the Risk Rhetoric demonstrated throughout their site. Their site can be found at this link: https://www.facebook.com/bridgechildrensacademy/ 1) The four constrains associated … Continue reading

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Post #8: Rhetoric about Issues

  Image from facebook.com For this post I will continue evaluating the Bridge Children’s Academy Facebook page. The page can be found at this link: https://www.facebook.com/bridgechildrensacademy/ Rhetorical Situation: Exigencies: A few challenges in the preschool’s rhetorical situation might be the controversies of … Continue reading

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Post #7: Identity Creation and Maintenance Rhetoric

Image by facebook.com https://www.facebook.com/bridgechildrensacademy/ The company’s website that I will be analyzing is The Bridge Children’s Academy Facebook page. Their page uses different forms of identity strategies to appeal to viewers and to be informative. a) Association strategies: The page showcases … Continue reading

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Post #7: Identity Creation and Maintenance Rhetoric

Image by facebook.com https://www.facebook.com/bridgechildrensacademy/ The company’s website that I will be analyzing is The Bridge Children’s Academy Facebook page. Their page uses different forms of identity strategies to appeal to viewers and to be informative. a) Association strategies: The page showcases … Continue reading

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Post #6: Revising Organizational Messages

Image by facebook.com          The website I will be revising is the Facebook page for The Bridge Children’s Academy. This organization contains two preschool and daycare locations in Powhatan, Virginia.                … Continue reading

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Post #5: Critical Approaches to Organizational Rhetoric

Image from pixabay.com  The Starbucks “Meet Me at Starbucks” campaign (https://www.youtube.com/watch?time_continue=49&v=LZVCLVGymmo) deals with the social issue of people feeling unaccepted. The message Starbucks is sending is that at their store all people are welcome and accepted. This will interest most … Continue reading

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Post #4: Rhetorical Situations in Organizations

Image from Starbucks.com In this post I will examine the Rhetorical Situations in the Starbucks “Meet Me at Starbucks” campaign (the video can be found under Post #3: Identifying Organizations’ Rhetorical Strategies) Exigencies: A possible challenge in the Rhetorical Situation … Continue reading

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Post #3: Identifying Organizations’ Rhetorical Strategies

Video from youtube.com  Medium of Delivery: The artifact I have chosen to rhetorically analyze for Starbucks is their advertisement from September 4, 2014 called Meet Me at Starbucks. The medium for this artifact is a television commercial. 2. Ethos: Appeals … Continue reading

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Post #2: Idea Proposal

Image from starbucks.com For my Analysis of Organizational Rhetoric paper, I will be researching a discussing the company Starbucks. Starbucks is a leading coffee chain that contains more than 28,000 stores worldwide. I will be analyzing this company because the … Continue reading

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Post #1: Introducing my Blog

Hello and welcome to my Organizational Rhetoric Blog. I am your host, Morgan Pearce. Just to give some brief background on myself: I am a current senior at Longwood University. My major is English with minors in Children’s Literature, Business … Continue reading

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