A popular tv show series that has made an impact on today’s society is Keeping Up with the Kardashians. This show has been around for numerous seasons and caused many Americans, mostly female, to become influenced to do things and change their lifestyles. The show has caused people to get facial and bodily enhancements, spend money on expensive clothing and accessories, and act certain ways, as portrayed by characters on the show.

Quick cutting is defined as transitioning from scene to scene by just switching immediately to the next scene without any sort of transition. Very fast and messes with the viewers’ mind. In the case of this commercial by Emirates Airlines, the scene changes are occurring numerous times and have no time for a transition.

https://www.youtube.com/watch?v=KUoD-gPDahw

Music helps to convey ideas, help set a scene, and add emphasis to a message. In this 2018 Super Bowl commercial featuring Eli Manning and Odell Beckham Jr, the song being played is almost entirely the purpose of the ad. The commercial would not make any sense if there were no music being played.