Archive for the Tag 'children'

Product Licensing and Children: Class Presentation

Our presentation focuses on product licensing in the school systems and the impact it has on children. We discuss extracurricular products such as branded prize box toys, clothing, and valentines day cards, all of which can show up in the classroom. We then talk about branded school supply products such as backpacks, lunchboxes and pencils. […]

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Spider Man the movie is brought to you by…

[kml_flashembed movie=”http://www.youtube.com/v/0KW8stZ2jSQ” width=”425″ height=”344″ allowfullscreen=”true” fvars=”fs=1″ /] Spider-Man was released on May 3, 2002 when I was 11 years old. It grossed over $403 million in theaters (IMDB).  The film, by my most likely low estimations, includes well over 20 explicit product placements. This does not include the covert product placements that I didn’t recognize. From […]

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