[youtube]http://www.youtube.com/watch?v=XjJQBjWYDTs[/youtube]
Every year, millions of Americans religiously tune into the NFL Super Bowl and this year was no different. Some for the football, some for the commercials, and some just to have Super Bowl parties and eat a lot of food. I didn’t get a chance to watch the Super Bowl because I had homework to do, but I made sure I went back and watched the most talked about commercials played during the game. One that caught my attention and probably my favorite commercial that I saw was Always’ “Like A Girl” commercial. In the commercial it has a variety of people, mostly children, act out what they think it means to do different activities “like a girl.” The boys in the commercial all made it seem like girls were very incapable of doing anything they were told to do. However, they then asked young girls to do things “like a girl” and the results were very different. They did everything with as much effort and power as they possibly could. This reminded me of our first couple of gender classes where we talked about the different gendered boxes everyone in put into by our society to be the “perfect” boy or girl. I love this commercial so much because it challenges what everyone thinks it means to do things “like a girl.” Our society discourages girls to be athletic, intelligent, assertive, daring, etc. because that “isn’t what girls are supposed to do.” I think we should have more commercials and campaigns like this one to help encourage young girls in our society to be themselves and let them know they can do anything they want, and do it just as well as any boy can.