When I think of songs that are in commercials I think of something upbeat and heard a LOT. Oooooh, I’m a rebel just for kicks. Now I’m not a rebel just for “kicks”. I am a rebel for “shits” sometimes but the song makes it relatable with its fun tune and catchy lyrics.
Commercials are everyday. In high school, we had to make a jingle for my sports marketing class but how often do you hear jingles anymore? Hardly ever.
Advertisements are all about songs now a days. A commercial where music plays an important role is the rat Kia Soul commercial. It shows the nasty little animals as huge, fluffy, human size mascots. They do normal every day things but in 3’s. Ya know, three blind rats. They start out being huge and fat on the beach trying to exercise.
Then they go to the gym, swim, jumprope, bike, kick box and get skinny.
All the while the song is getting faster and faster while they show the Kia Soul expert doing his job.
Then they are shown getting their hair done. They drive a car somewhere dark and eventually they even walk the red carpet and get shouted at by hot females, ya know every day life.
“Applause” by Lady Gaga is still playing the whole time. You know it.
Everybody knows it. It plays an important roles because the lyrics make you think that these mice are just like us humans.
The commercial shows a story and we don’t need any words but if it was silent, it would just be weird. And now we can relate this song to Kia Soul.
Go ahead, applaud for me.
